Small Business Software Blog

How to Avoid Bias in Your Data Collection and Analysis

How to Avoid Bias in Your Data Collection and Analysis

Whether we like it or not, bias exists ― in humans and the systems we create. In data collection and analysis, bias can cause errors that skew information and omit important data.

Acknowledging its existence is the first step to removing its claws so it can’t cause damage to communities or your business goals.

Three Ways User Experience Impacts Your Business

Three Ways User Experience Impacts Your Business

User Experience (UX) is one of the most important factors to consider when managing first impressions with your customers. It’s the overall experience your customers have when they interact with your website, so getting it right is essential to your site’s performance.

The more frustration a user encounters, the more likely you are to lose that lead. Good UX should be intuitive to navigate, efficient, and enjoyable to use. Here’s what you need to know.

How to Choose the Right Merchant Service for Your Ecommerce Site

How to Choose the Right Merchant Service for Your Ecommerce Site

If you have an online store or process payments for your services online, user-friendly and reliable merchant services are a must. But like many business decisions, finding the right fit isn’t as simple as checking out user reviews.

Before you take the leap, consider these factors to make a well-informed decision and integrate your merchant service with confidence.

Two Things You Should Have in Your Cybersecurity Plan

Two Things You Should Have in Your Cybersecurity Plan

Your cybersecurity plan outlines the procedures that protect your organization against risks, threats, and vulnerabilities. It should also address how you handle user data. If your business collects or processes consumer data of any kind, these two policies are must-haves for your cybersecurity plan.

4 Ways to Build Trust With Your Customers

4 Ways to Build Trust With Your Customers

With virtually endless options at their fingertips, your customers are going to choose businesses they feel deserve their trust. So how do you earn and keep that trust? If you’ve struggled to find concrete answers to this equation, we’ve got you.

So You've Had a Data Breach ― Now What?

So You've Had a Data Breach ― Now What?

When sensitive data is compromised, the fallout can be devastating to your company’s finances and reputation. First things first: don’t panic. There are short and long-term steps you can take to recover from a cyberattack and mitigate the damage. Here’s what you need to know.

How to Create a More Sustainable Workplace

How to Create a More Sustainable Workplace

Sustainable business practices have many obvious benefits, from reducing your environmental impact to saving on costs and improving your company’s public image. Even so, figuring out where to start can be daunting. Taking a few simple steps can help move your business in a more sustainable direction.

3 Tasks You Could be Augmenting With AI ― and Some You Shouldn't

3 Tasks You Could be Augmenting With AI ― and Some You Shouldn't

AI is already beginning to shape the way we live and work. While there are legitimate legal and ethical concerns about leaning heavily on AI for creative and judgment-based work, it can simplify time-consuming tasks for your business in many ways.

How to Elevate Your Business Performance With Scalable Solutions

How to Elevate Your Business Performance With Scalable Solutions

Even with careful planning, most organizations reach a point where optimal business performance requires better systems than they began with. These two software-based solutions can save you time ― and a lot of frustration ― as you grow.

Using Data Analytics Ethically to Boost your Business

Using Data Analytics Ethically to Boost your Business

Government bodies and tech giants are putting data collection and its control under the microscope. Here’s what you need to know.

4 Ways Custom Apps Could Streamline Your E-commerce Site

4 Ways Custom Apps Could Streamline Your E-commerce Site

Streamline your e-commerce business by assessing your existing software systems for weak points. Learn how solutions tailored to your unique goals can help.

Why data security should be one of your organization’s top priorities in 2023

Why data security should be one of your organization’s top priorities in 2023

With the federal government shoring up defenses against cybercrime, the conversation about your role in data security is changing ― here’s what you need to know.