4 Ways Custom Apps Could Streamline Your E-commerce Site

PublisherSol Minion Developmenthttps:https://assets.solminion.co/logo.svgPublished Ecommerce optimizationintegration

If you’re running an established e-commerce business, you’ve probably run into a few software hiccups along the way. You want to scale with minimal fuss, but realistically, the software you started out with won’t be your last. If you’d rather not spend your free time putting out fires, assessing your existing software systems for weak points is a great place to start.

Where are your processes getting hung up?

If off-the-shelf software needs a lot of hands-on maintenance or doesn’t play well with your other systems, it’s time to find solutions tailored to your unique goals.

Automating with custom apps that securely manage your crucial processes can save you time and relieve a lot of unnecessary stress.

1. Update Your Inventory With Seamless Data Loading

Keeping inventory up-to-date can be overwhelming for a small team, but it doesn’t have to be. Does your e-commerce platform automatically update when items are restocked or added, or are you paying someone to handle that task manually?

An app customized to your company’s needs can simplify the process to transfer data seamlessly between systems you already use.

2. Simplify Your Online Booking Process

Travel sites tend to have a lot of moving parts, and it’s easy to end up with an interface that looks great but leaves a lot to be desired in security and functionality. Some people simply won’t have the patience for an overly-complicated account creation process before making a purchase. Adding “login with” features allows customers to link to existing accounts easily, but that convenience may not be worth it for more privacy-conscious users. Why not give your customers both ease and enhanced security?

We can recreate your current booking process on a new platform with a bespoke app that’s easier to manage, with a simple user interface for your customers.

3. Automate Responses to Failed Payments on Your SaaS Platform

Failed payments or free trials that aren’t promptly suspended can fall through the cracks easier than you think. If a payment fails, you get a notification, but how many additional steps must happen to resolve the problem? Is the customer notified? How many times? Does someone have to manually cancel a user’s access when their trial period has ended?

Integrating with payment gateways you already use, like Stripe, we can program your app to react when a payment fails and prevent unauthorized use of your service after a free trial has ended. Without automated, time-sensitive triggers, you could be losing income without even knowing there’s a problem.

4. Make the Most of Your CRM

Ideally, your chosen CRM is already eliminating some redundant data entry for your e-commerce site. But according to an article in Investment News, "57% of advisers say the lack of integration between their core applications is the biggest pain point with technology."

Your CRM acts as an information hub, but you probably still spend more time switching between apps and reformatting data than you’d like. Customized solutions can do a lot more to keep your customer data secure and integrate it more effectively.