Development Diary: From Concept to Execution

Development Diary: From Concept to Execution

This is the first in a new series of monthly blogs which will focus on a single project. The goal isn't to bore you with technical jargon and geeky details. Let's face it, you would get bored. Quickly. My goal is to provide you with insight into what happens when someone has an idea for a new digital platform and what goes into making it a reality.

Are You Managing Your Reputation?

Are You Managing Your Reputation?

We all work hard on our business, but do we all keep an eye on the reputation of our business in the community? When you're very small or micro-business, adding that "one more thing" can be next to impossible, but it doesn't have to be.

3 Questions Clingy Customers Still Want Answered

3 Questions Clingy Customers Still Want Answered

It's been nearly two years since I first posted my blog "3 Questions Clingy Customers Want Answered", but it still holds true. You might be wondering why I didn't just recycle the blog. If you weren't, well ... I'll tell you anyway - it wouldn't help with my goal to get new content every week this year. I also wouldn't be able to tell you about a recent interaction I had related to answering those questions.

Transitioning to a New Web Team

Transitioning to a New Web Team

Most small businesses rely on an outsourced Web designer to manage their Web site. With the economy improving, not all of those resources are sticking around. They are instead heading back to work for other companies themselves and they all handle the transition differently. Some are great - providing their client with well-documented processes and information about their site. Many simply fade away. If you're outsourcing your Web design and development to a freelancer or independent firm, here's a few tips on making sure you're ready if you're forced into a transition.